Propellant Marketing Portal
Propellant has developed the Propellant Marketing Portal, PMP, which is an online project system that controls and optimises the process in the production of all marketing materials. The system ensures an efficient workflow and a consistent brand expression via thought out and proven approval procedures. And it saves the effective process time and reduces costs.
Key features:
- On-line project system available all day on all platforms - also smartphones and tablets
- Separate communication and history of all projects
- Specially developed order forms for each client and needs
- Processes orders, proofing and approval procedures
- Ensures that guidelines for design and layout are complied with in large organisations
- Overview of current and completed projects
- Shows the economy for all projects, so there are no surprises
Why choose PMP rather than an automated system?
There are a series of differences with PMP compared to the traditional,
automated ad builders. The main advantage is that there always sits
a dedicated designer behind PMP, who is familiar with and can
consider individual needs for development and branding.
Other benefits of PMP that automated systems cannot deliver:
- Taking into account that formats are often different and need a human touch
- Considering preferences and making decisions
- Is cost saving in relation to the production of templates and programming
- A dedicated contact person, who can guide and give advice
Maersk says ...
Over the past 4 years, we have been working with Propellant and used the PMP system (with us it is called AROS), which currently has more than 200 global users and we are still increasing the number of users and awareness of this tool within the organisation.
The advantages of the system are clear. There is high
availability and flexibility for our global colleagues, while at
the same time we also ensure that all development takes place
within the framework of our visual identity. The tasks are also
subsequently solved with great creativity, high quality and good
response times.
AROS has also been a natural step in the streamlining of our
global marketing activities where we are now saving time, money and
manpower resources by using AROS instead of local agencies in each
of the 125 countries where we are represented.
Martin Plambek
Head of Branding, Maersk Line
